Outreach 360
A well-structured Business Plan is not just essential, it is the cornerstone for garnering attention, winning over investors, and serving as a guiding compass for the company's future endeavors.
In our Business Plan service, we will work with you to craft a robust business plan that effectively communicates your business's potential to investors, partners, and stakeholders. Our approach follows a structured outline, ensuring that each section addresses key aspects of your startup. The process will start with a detailed interview that covers the following sections.
The goal of this plan level is to revamp your business plan for maximum impact using the section descriptions
below targeting a 5-page length or approximately your current length. We'll reorganize your content into six key
sections, creating a clear, compelling investment story that highlights your Unique Value Proposition and
Business Model. Here's how we'll make your plan shine:
1. COMPANY: A concise history and structure overview, highlighting founding story, mission, vision, legal
structure, and key milestones achieved.
2. OPPORTUNITY: Delve into your business's core, exploring problems solved and offered solutions. Analyze
the target market's size, potential, and segmentation. Define the ideal customer profile and their pain points
addressed.
3. PRODUCTS & SERVICES: Detailed showcasing of offerings, outlining features, benefits, and unique selling
points. Compare your position in the market through competition analysis, using analogies for clarity. A
SWOT analysis uncovers strengths, weaknesses, opportunities, and threats.
4. EXECUTION: Focuses on bringing products/services to market. Detail marketing, sales, operations, staffing,
and provide a roadmap with milestones and timeline.
5. FINANCIALS: Present your existing financial projections, ideally including revenue, expenses, and
profitability forecasts over a set period. Address financing needs, funding sources, and possible actual
performance data.
6. SUMMARY: Capture plan essence, highlighting key points in a condensed version. Offer an overview of
your value proposition, market opportunity, execution strategy, and projected financial performance for
busy stakeholders.
Price Total: $550
The Revise level business plan is mainly presented to the bank for business loans.
The Base Level Business Plans will target a 10-page length with the following sections which will each have more
detail than the Revise Plan level. In creating this plan, we will work with you to craft a robust business plan that
effectively communicates your business's potential to investors, partners, and stakeholders. Our approach follows
a structured outline, ensuring that each section addresses key aspects of your startup. The process will start with
a detailed interview that covers the following sections:
1. COMPANY: In this section, we'll provide a concise overview of your company's history and structure.
This includes essential information such as the founding story, mission, vision, legal structure, and key
milestones achieved.
2. OPPORTUNITY: We'll delve into the heart of your business by exploring the problem you're solving and
the solution you're offering. We'll analyze the target market, its size, growth potential, and segmentation.
Additionally, we'll define your ideal customer profile and their pain points that your solution addresses.
3. PRODUCTS & SERVICES: This section will showcase your offerings in detail. We'll outline the features,
benefits, and unique selling points of your products/services. A competitive analysis will highlight how
you stand out in the market, and analogies can be drawn to help stakeholders understand your offerings
better. Furthermore, a SWOT analysis will provide insights into your strengths, weaknesses, opportunities,
and threats.
4. EXECUTION: The execution section focuses on how you plan to bring your products/services to the
market. We'll detail your marketing strategies, sales approaches, operational processes, staffing needs,
and provide a development roadmap. This roadmap outlines the key milestones you aim to achieve and
the corresponding timeline.
5. FINANCIALS: This section provides a comprehensive view of your startup's financial projections. We'll
present forecasts for revenue, expenses, and profitability over a defined period. Financing needs and
sources of funding will be explored, and actual financial performance data can be included when available.
6. SUMMARY: The summary section encapsulates the essence of your business plan. It highlights the key
points from each section, offering a condensed version for busy stakeholders. This section provides an
at-a-glance understanding of your business's value proposition, market opportunity, execution strategy,
and projected financial performance.
Price Total: $1,000
The Advanced level business plan is mainly presented to Angel Investors.
The Premium Level will add the following sections to the Base Plan’s 6 sections. The amount of detail in all the
sections will be increased to target a 20-page document.
7. MARKET TAM/SAM/SOM: In this vital section, we offer a deeper dive into understanding the market's
potential for your product or service. TAM (Total Addressable Market) provides a broad view of the entire market
opportunity at its maximum. SAM (Serviceable Available Market) narrows it down to the segment that you can
realistically serve, considering various constraints and your specific solution. Finally, SOM (Serviceable Obtainable
Market) offers an even more focused view, defining the portion of SAM you aim to capture in the short term.
This breakdown provides stakeholders with a clear and realistic understanding of the market potential and your
business's growth trajectory.
8. BUSINESS MODEL: Understanding how your business intends to make money is crucial for any stakeholder.
This section outlines your complete business model, explaining how you plan to generate revenue, the primary
cost drivers, and expected margins. We'll discuss your pricing strategy, sales channels, customer acquisition and
retention approaches, and any potential ancillary revenue streams. This in-depth exploration ensures that
stakeholders are clear on how the company plans to achieve and maintain profitability.
9. COMPETITOR MATRIX: Knowing your competitors is as crucial as knowing yourself. In this section, we
meticulously detail a competitor matrix to evaluate where you stand in the competitive landscape. By assessing
key players on various parameters, such as product features, pricing, market share, and brand strength, we help
stakeholders get a holistic view of the market dynamics. This analysis will not only show where you have a
competitive edge but also areas of potential improvement or differentiation.
10. GO TO MARKET PLAN: Launching a product or service requires meticulous planning, and this section
outlines your comprehensive strategy to do so successfully. We detail how you plan to introduce your offering to
the market, including initial launch strategies, promotional activities, partnerships, and distribution channels.
This plan will factor in any phased approaches, regional launches, or special initiatives tailored for specific market
segments. By understanding your Go To Market strategy, stakeholders will have a clear vision of how you aim to
gain traction and achieve market penetration.
With these additional sections in the Premium Business Plan, your stakeholders will have a more comprehensive
understanding of your business's strategic positioning, market understanding, and planned approach to growth.
Price Total: $2,625
The Premium level business plan is mainly presented to large investors.
Disclaimer: For the Advanced level business and Premium level business plan, a deposit of 50% of the total price can be placed at the start of the service. The remaining 50% will be paid upon the completion of the business plan.
Recent market reports and global estimates underscore the undeniable impact of a professionally crafted pitch deck. Such a deck has the potential to elevate the success rate of fundraising by a remarkable margin, often reaching an impressive 200-300% increase.
Drawing from over three decades of extensive Capital Market Advisory experience spanning both the USA and international markets, it becomes evident that a staggering 80% of business plans and pitch decks fall short of the mark. This deficiency holds significant implications for a company's growth trajectory, yet it is frequently underestimated and disregarded by numerous businesses.This is precisely where our proposition comes into play. We offer a solution that stands as a testament to fair pricing, leveraging the collaborative power of AI assistance and a team of top-tier professionals. Our mission is to empower intelligent enterprises armed with practical wisdom to not just thrive, but to flourish."
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